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Case 1- Uniqlo(1).pdf - Case 1- Uniqlo: The Strategy Behind The Global Japanese Fast Fashion Retail Brand Mention the brand Uniqlo 10 years ago to | Course Hero
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A woman checks clothes at Fast Retailing's Uniqlo casual clothing store in Tokyo October 4, 2013. Cashmere sweaters at Uniqlo. Gourmet coffee and ice cream at 7-Eleven. These incongruously premium offerings by
Unpacking Uniqlo's India Strategy — Download the Case Study | BoF